Skip to content

A place to collaborate in comfort.

Overview

Northwestern Mutual's growing team of financial advisors needed a premier location for their Grand Rapids office. Ghafari provided full interior renovation and tenant fit-out design for their new space occupying 1.5 floors of the Bridgewater Place building, located just across the river.

Related Markets

Related Capabilities

Tailoring the Solution

A space where associates and amenities exist harmoniously.

The new and modern workplace embraces an associate-forward concept with multiple associate team suites and service offerings. The complex program is made cohesive with a layout that provides exterior windows overlooking the city river for all staff, equity to the entrance for visitors, shared spaces for breaks, and a complementary mix of materials and textures. Our design also offers private offices, conference rooms, and virtual meeting-specific spaces in a colorful and comfortable workplace. The final design experience is both functional and human-centered with a dynamic welcome space.

  • NWM 008 Image Slider 1
  • NWM 009 mr Image Slider 2
  • NWM 001 mr Image Slider 3
  • NWM 002 mr Image Slider 4
  • NWM 003 Image Slider 5
  • NWM 004 mr Image Slider 6
  • NWM 006 mr Image Slider 7
  • NWM 005 mr Image Slider 8
  • NWM 007 mr Bridgewater Place Image Slider 9
    / 9
    Supporting What Matters

    A collective reimagining to create value and vitality.

    Although Ghafari joined the effort after the initial programming discussions, our team of architects and interior designers collaborated with the owner’s representative and suppliers to re-envision the original programming design. We engaged and responded to Northwestern's needs with tailored solutions that resulted in an energized client with increased associate retention and recruitment.